Films/DVD Asylum

Posted by Edp on January 18, 2000 at 11:26:36:

In Reply to: dreading. posted by Tom §. on January 18, 2000 at 07:34:14:

Actually he probably is a marketing genius. When the coffiers get a bit less than three metric tons, release a new/improved version of Star Wars. Build up expectation. Have many who have both VHS and DVD first buy the VHS, then much later release the DVD version and they buy all over again.

Star Wars was released in the 70's and special versions were released in '99 making buccoo bucks still. Which generate/maintain the "back end" tie-ins to toys, which generates more interest in old/new versions, which then helps fill the coffiers back to the normal 10 metric tons of $100 bills!

That cow says MOO$$$$