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In Reply to: Great, great article on HD DVD -- and more posted by clarkjohnsen on February 24, 2006 at 10:58:13:
Mark Knox: I think it is an advantage. How significant will depend on the answers to some of the open questions about our competitors. If PS 3 really does ship in the Spring and can play Blu-ray movies our market advantage is less than if PS3 ships without a commitment to play Blu-ray movies. It would be a greater advantage for us if f PS3 doesn't ship until the fall.Wishful thinking with the understatement of the decade underlined. I feel the upcoming "format war" is already over due to Sony using blu-ray with their PS3. With the PS3 release, you're going to have a user base installed overnight for blu-ray. Millions and millions of blu-ray capable players in the hands of 10 to 35 year olds (THE target market) in a matter of weeks. The only way for Sony to mess up this opportunity is to have virtually no movies on blu-ray for this segment to purchase around the time of release.
Xbox360 blew it by releasing without HDDVD capability. That was the only opportunity the HDDVD conglomerate had at getting a solid foothold in the market. The upcoming release of the band-aid external HDDVD drive won't reclaim that opportunity since consumers would have to spend even more money on something that already cost well above what a normal game system costs.
Mark Knox: The greatest damage is from the fact that we didn't reach one conclusion as we did with the DVD.
Someone please whisper "DIVX" in to this guys ear.
Tom §.
Follow Ups:
Unless Blu-Ray movies seem superior to regular DVDs when played back on the vast number of sets that don't have HDCP connections, who will want to pay a premium for them?The latest proprietary, locked-down format for movies is the Universal Media Disk (an ironic name if there ever was one, since it plays on nothing but Sony's Playstation Portable) and last I heard, it was losing momentum: In lieu of compelling games, PSP buyers figured they'd watch movies on it instead, and once that novelty wore off, PSP got relegated to the junk drawer next to Salad Shooter.
There are numerous rumors going around, but, by most accounts, the PS3 is not likely to be released this Spring (parts, inter-operability, cell chip, etc). At best, Sony will have a Fall release for the new console and, unfortunately, there's even the possibility of a Spring 2007 release. Until Sony makes an official announcement, no one really knows.What people need to keep in mind about Blu-Ray/HD-DVD is that all of the major studios will release product in the Blu-Ray format, but some studios do not plan to release any content in the HD-DVD format.
Many who have seen Toshiba's latest demos of HD-DVD vs DVD say that, while the HD-DVD image is wonderful, the DVD image was not of the same quality they get with their own DVD player. An apples to oranges comparison is acceptable in this case (duh), but comparing a fresh picked apple to a rotting orange is rather suspect. Sort of like comparing an FIM SACD or AIX DVD-A to a 1983 CD.
Joe,$900 to make one PS3.
Sony has to get that number down significantly, considering the MSRP is going to be around $300.
I wouldn't be surprised to see less than 2 million units made available in North America when it launches...if it launches.
The Pioneer Blu-ray unit is just amazing on an appropriate display.
Tosh
"I think this place is restricted Wang, so don't tell em you're Jewish"
yea, I heard the release of PS3 was delayed.
I'm not convinced either format will be anything more than a small niche market, like SACD and DVD-A. Right now, most TVs aren't equiped to take advantage of either format.
Jack
They can't control DVD anymore and the DVD cash bubble is losing its air. They need a new revenue stream and better copy protection. Then there's that whole interactive/special features BS that they say people want. And since the new players will play DVDs, you will see a gradual decline in DVD player and DVD software production (think VHS, CD, VCRs and CD players). Both formats also have hybrid capabilities (DVD and Blu-Ray or HD-DVD on the same disc), so this can be used to eliminate multiple inventories of the same movie.I'm obviously not part of their target audience: all I want is the movie encoded with lossless audio and 16+Mb/s 1920x1080p VC-1 or H.264 AP video. I'm even willing to pay retail to have this without so much as one director's commentary, actor's interview, slide show, game demo or interactive capability. I just want the best audio and video quality that the next gen format is capable of delivering. I'm not interested in the rest of the crap they want to cram on the disc (a contributing reason why DVD is not as good as it could be).
Yea, but I'm not convinced these formats wont be stillborn. I doubt the masses will care, even if they know about the new formats. Most think DVDs are hi-def. DVDs are still high profit, so we'll see if they drop their cash cow. Yea, they could go the hybrid route, but then, they could have done that with SACDs too.
While it would be nice to have some 720 or 1080 duscs, and I have a TV that would show them well, I'm going to wait untill things get sorted out before I jump in.
we'll see.
Jack
It won't be stillborn, but acceptance will depend on how it's presented. I believe the average consumer will appreciate the difference in video quality when HD is compared to DVD. However, it needs to be done correctly (ie; let a videophile do the company's marketing while the marketing department cleans the toilets).I think High Resolution audio hit a brick wall because it was marketed poorly, the average person doesn't appreciate it, doesn't want to spend money on quality audio and, the biggest reason, they prefer the portability feature of MP3 audio/players. Besides, they get a lot of it for free. The sense of vision translates better to them than the sense of sound. And their reasoning: why spend $20 on an SACD or DVD-A (which includes so much non-Pop music) when you can get a DVD for $14.99 at Wal-Mart?
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