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One word movie titles

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Have you noticed the trend toward one-word movie titles? Writers used to reduce pitch sessions to a single paragraph, but with today's emphasis on the youth market and general dumbing-down of movies, the pitch and very concept has been reduced to a single word. (Memento is hardly a dumb movie -- I thought it was the best film of the year -- so I'll consider it the exception to the rule).

Some funny examples.... "XXX" was re-titled "Triple-X" because the studio felt there would confusion as to the rating of the movie. "The Abyss" (okay, two words) partially tanked at the box office because so few movie-goers actually knew what an "abyss" was. And "Beetlejuice" was changed from "Beetlegeuse" because no one could pronouce it.....


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