In Reply to: Film Studios find a new way to stick it to ya posted by Brian A on June 23, 2009 at 12:16:09:
HP was intended to bow in regular theaters and IMAX simultaneously. Box office figures have shown the studios actaully do better numbers that way - certainly a bigger take goes to the studio at the front end. More people go to see a film the first weekend, they want those high dollar IMAX ticket prices factored in the opening frame.
However, in HP's case, the movie was delayed from a Christmas release to a summer release, and Transformers 2 already had the IMAX theaters locked up for a month run. The two week gap was the soonest they could get HP & THBP into IMAX.
Hollywood and WB are guilty of many things, but this is not one of them.
Moreover, I will see it when it opens. If it's good, I'll happily see it again in IMAX.
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Follow Ups
- Yer wrong. - Harmonia 11:11:38 06/24/09 (3)
- I stand corrected - Brian A 12:23:23 06/24/09 (2)
- I'm sure if they could wrangle more bucks they would. - Harmonia 14:01:57 06/24/09 (1)
- Yeh, I've been outed - Brian A 10:19:15 06/25/09 (0)