In Reply to: Retailers vs studios is apples and oranges posted by Jazz Inmate on August 23, 2007 at 12:02:27:
"The Blockbuster "deal" was the result of executives at Blockbuster looking at both formats and seeing twice as many sales and rentals for Blu-ray and making a decision about shelf space."
Yes, and Paramount chose HD DVD because the spec was in a more finished state and it was easier to develop for. At least that's what the press release says. ;-)
"The Target thing is about an agreement where Sony puts in kiosks at its own expense so customers will be able to try out the system."
So...Target got paid? Sounds about right to me.
Relax, this is plain ole marketing.
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Follow Ups
- Put down the Kool-Aid - 4season 12:25:46 08/23/07 (3)
- Do you want me to post the NYT article? - Jazz Inmate 12:56:30 08/23/07 (2)
- Think about this - 4season 16:58:25 08/23/07 (1)
- RE: Think about this - Jazz Inmate 17:39:42 08/23/07 (0)