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69.3.11.34
In Reply to: RE: how come when Blue Ray has a BOGOF sale, no one here yells "Fire sale!! posted by Duilawyer on December 08, 2007 at 15:43:51
Other than complaining about the damage it's causing to my wallet ?
Methinks the Retail stores are paying no more than $10 for each disk (if that much), and the studios are still making a profit on each disc sale. At $30+, I suspect the retailers are making huge profits (well, not huge because of the limited sales).
In contrast, Toshiba has been dumping A2s below cost; The A3s may or may not be profitable at the $200 price point but I'm not sure. The Wal-Mart $98 A2 sale was definitely a firesale/loss leader. I walked into Wal-Mart a couple of days ago and the A2s/A3s were listed at $298.
Follow Ups:
> > > Methinks the Retail stores are paying no more than $10 for each disk (if that much), and the studios are still making a profit on each disc sale. < < <
I suspect not, unless the BDA is selling them cheap specifically for BOGOs. Even though BDs are being subsidized at least in part, I would be surprised if discs are normally that cheap.
> > > In contrast, Toshiba has been dumping A2s below cost; The A3s may or may not be profitable at the $200 price point but I'm not sure. < < <
Well, its a good thing Sony isn't selling the PS3 at a loss...
enjoy,
Jack
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