Home Video Asylum

TVs, VCRs, DVD players, Home Theater systems and more.

An excellent idea to look at results...let's check it out, shall we?

First of all, those analyses of the "hundreds of dollars" per unit Sony is said to be losing on each PS3 are bogus. Sony manufactures millions of PS3 units and therefore orders parts by the millions. If you order parts in bulk, the costs per part go down astronomically. But yeah, if you personally bought all the materials you need to make a PS3 and assembled one, you would lose a lot of money if you sold it for $399. That isn't the case with Sony. Heck, you'd also lose money on that cheap Toshiba doorstop, if you assembled one buying each part at list price and sold it for $99.

As for Sony's latest sales results...reported for Q2 which for them ended Sept. 30...in bln yen...was 2,083 up from 1,854 in Q2 of 2006.

Gee, racer, that seems like double digit growth...not bad at all.
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