In Reply to: "rebadged Oppo (as it's well known now what they're getting)." posted by Wendell Narrod on January 21, 2010 at 09:55:21:
Actually the definition of OEM implies no changes in the actual product--simply rebranding.
Lexicon announced a long time ago that they would OEM the Oppo. One would hope they would have improved the board/power supply or at least used the SE version to rebadge, but they never said they would. As for the cost, that's what happens when companies OEM things. They pass onto the customer all their costs, charging a premium and using their branding to target specific dealers and customers. Happens a lot.
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Follow Ups
- RE: "rebadged Oppo (as it's well known now what they're getting)." - Jazz Inmate 10:41:24 01/21/10 (7)
- "Lexicon announced a long time ago that they would OEM the Oppo." - Post the reference. - Audiophilander 10:01:01 01/22/10 (6)
- totally agree - Joe Murphy Jr 18:35:55 01/31/10 (4)
- Yeah, how dare an American company make a US version of an Oppo - Jazz Inmate 08:36:43 02/02/10 (3)
- "The way you guys evaluate products and markets, it's a miracle every US job hasn't been exported by now." - So, ... - Audiophilander 22:19:40 02/09/10 (2)
- uh...no - Jazz Inmate 22:27:30 02/10/10 (1)
- Do you really enjoy making yourself appear the fool? - Audiophilander 11:19:58 02/15/10 (0)
- Here's a thread from six months ago that says exactly that - Jazz Inmate 10:52:04 01/22/10 (0)